Sales Assessment Tests
Our Sales Assessments can be used during the hiring process or to develop your existing sales team. The Sales Competency Assessment is most commonly used as part of sales training programmes and for staff development. For training purposes they act as a training needs analysis tool as well as providing invaluable information on an individual basis.
Therefore training needs can be grouped and also individual requirements catered for through a blended approach including workshops, digital learning and one to one coaching.
In terms of recruitment and selection our Sales Personality Test is most commonly used to unveil the motivations and behaviours of potential sales people before they are offered a role.
Do they have the mindset that you are after? Will they crumble in the face of resistance? All of these questions and lots more will be answered providing you with a more all-round picture of what you will be getting. We offer a number of sample reports so you can see the output.
Want to know more?
Please speak to one of our team or use
our online form to make an enquiry
Your Assessment Options
Select from competency evaluations which measure behaviours and skills and personality
assessments that measure the “why they” “will they” and “how they” go about their selling.
Sales Competency Assessment
Looking to evaluate the sales competencies of your sales team?
We have developed a unique 180 degree sales assessment tool that can measure any competency that you like. That can be from your own competency framework or from our library of assessments.
The assessment is completed by the sales person and their line manager and they are role specific.
Each assessment is unique and the competencies and skills being assessed have been mapped using the UK’s National Occupation Standards and input from the Institute of Sales Management (ISM).
Sales Personality Test
Measuring skills is great but what about what’s going on inside a sales person’s head?
It’s all well and good having the skills and ability to be a great sales person but you need to know “will” they do the job, “how” they will go about and “why” they are doing it.
Our Sales Personality Test looks at a salesperson’s motivators, behaviour and personal skills – the key ingredients for top level sales performance.
Clients
Here are a selection of our clients
that have used our sales assessments
Want to know more?
Please speak to one of our team or use
our online form to make an enquiry
Different Uses For Sales Assessments
Get Your Sales Hiring Right
Don’t get caught out by the gift of the gab! Instead, validate what your candidates are saying by a pre-employment sales test. These can include personality tests as well as sales aptitude exercises. You will want to understand whether they can do the sales role as well as their motivations too.
Sales Team Training Needs Analysis
Identify the strengths and weaknesses of your salespeople so you can offer the right Sales Skills Training for them. You’ll easily be able to create a learning and development schedule to maximise their growth and potential. It all starts with a benchmark of their existing skills.
Assessing Sales Management Capability
It’s not just your salespeople who can take advantage of a sales test. It’s very important for training and Sales Coaching purposes that your sales managers understand what they need to improve. After all, they need to get results through their sales team, so they need development opportunities as well.
Analysis Of Sales Team Motivators
What motivates your existing salespeople? What motivates those candidates who are going through the sales hiring process? If you can understand these then you can unlock the potential of your people by incentivising them in the right. It’s not all about the money.
Identify Your Top Talent
This is not only about identifying your top talent but how to develop it as well. By understanding the behaviours that they bring to their role and the motivators underpinning all that they do you are able to create a personal learning journey so you can maximise their potential.
Role Specific Competency Evaluation
Each sales role is different and requires a special set of skills and sales competencies. The skills required for direct selling over the telephone is different to that of a nurturing account manager. Measure and benchmark exactly what you need with role specific sales assessments and tests.
FREE Sales Skills Assessment
If you want to learn what generic selling skills you need to improve then please take our 64 question FREE Sales Test.
You will be asked questions about your sales technique, your products and services knowledge, the sales process, your sales strategy, how you prospect and everything else that makes up an effective sales professional.
You’ll receive a personalised 19-page report with some recommendations on what you need to improve.
Over 10,000 sales professionals from all over world have benefited from the output of the report and are now having better sales conversations and are closing more business because of it.
The analysis is free. Please click below to begin the test.
Sales Assessment FAQ’s
What is a sales skills assessment?
Online sales tests are normally used for one of two main reasons. They are either used in the sales hiring process or in assessing the sales skills and abilities of your current sales team. They can be used to measure skills, will, motivators, ability, aptitude, behaviours, and personality.
They are normally split out into measuring competencies and measuring psychology.
A Sales Competency Assessment is normally structured where the sales person and their sales manager independently rate or score the sales person across a number of different skills. A Sales Personality Test is more geared towards why, will and how you do something and the motivations behind them all.
We also offer a free Sales Skills Test. This benchmarks your skills across 64 different competencies.
If you are measuring competency then we recommend that you make them role specific. Each sales role is different and requires a unique approach and skill set to be successful.
In terms of measuring personality traits then there are no right or wrong answers. It is what it is, and you need to take the output and put context around it.
How can you test for sales ability?
There are different testing methods that you can adopt. You can use online questionnaires, interviews, scenarios, role plays, simulations, observations, written tests, and you can always look at the ultimate proof, the salesperson’s results.
Looking at the result doesn’t really tell you anything of use though because you will need to drill down to the various elements of the sales process and their approach to fully understand where they are going wrong, or right as the case maybe.
Is it a case of skill or will that is lacking? Some salespeople are talented but lazy. Others are very hard working but lack the skill. Selling is a science and an art so you need to use multiple methods in order to get a rounded picture of what is happening.
Our assessments are all taken online and can be completed on a desktop or mobile. All you will need is an internet connection.
There are no time conditions or limits, but we recommend that you work through them without giving too much thought to your answers.
Just be honest and answer the questions as you and do not provide the answers you think we’d want to hear.
How do I pass a sales assessment test?
There are no right or wrong answers with an assessment. There’s only feedback! You need to be honest when answering the questions because you will only get found out later.
Some organisations are looking for different traits than others so they take the output and will put it into context. If the test is being used as a developmental tool, then the output will be useful for creating a learning plan to help you.
If a sales organisation is going to use a scenario-based test, then do your homework and research. For example, if you are going for a job that sells software then then scenarios will most likely be around that so do as much research as you can.
If the tests are geared around questionnaires, then answer them as honest as you can. Just be you as you will only be cheating yourself if you don’t.
Can you send me a sample report?
We’ve got several examples that you can download based on whether you are interested in a competency assessment or a personality assessment. Please visit the respective pages to download your reports to see what you will receive once you’ve completed the sales assessment test.
Here are a couple of examples:
Competency Based
• Business Development Manager Report
• Sales Manager Report
Personality Based
• Workplace Motivators
• Talent Skills Inventory
• Sales Talent Insights
• Sales Skills Index
Can you benchmark using our own internal sales competency framework?
This is a common request because a lot of organisations will want to measure their own sales process, behaviours, skills, and ways of working.
We can load your competency questions or statements into our software, and we can use that as the criteria. It’s very easy to load and set up and that way you can measure exactly what you need.
If you have specific headings to cover that’s fine, we can use them too. Each sales representative will receive a personalised report of the output which can be used for developmental purposes.
Would this help with a training needs analysis?
Yes, most definitely. If we use the key criteria that is essential for your salespeople to be a success, we can measure the criteria with feedback from the salesperson themselves and their line manager too. With this we will get an overall picture of their strengths and areas of development.
If you run a sales team through this process you can roll up the scores to obtain the Sales Training needs for your sales team overall. You can use our questionnaires as they are, or you can take them and amend them to suit your sales organisation. If you have a framework that you use internally then we can use that.
Want to know more?
Please speak to one of our team or use
our online form to make an enquiry
